Vestiaire Collective

Objective

Vestiaire Collective is a global online marketplace for pre-owned luxury fashion, promoting circular fashion by connecting buyers and sellers of authentic high-end items. It combines sustainability and style with a curated selection of secondhand designer goods.

We made a Meta campaign, specifically on Instagram, targeting the US audience.

Solution

For Vestiaire Collective, we:

• proposed creative ideas and formats to craft storytelling about sustainability and fast fashion
• scouted US-based content creators to create engaging content
• launched the campaign on the main global channel