Harmont & Blaine

Objective

Harmont & Blaine is an Italian fashion brand known for its vibrant and elegant casual wear, particularly featuring the iconic dachshund logo. The brand blends classic Mediterranean style with modern design, offering high-quality clothing for men, women, and children. It stands out for its colorful, relaxed yet refined pieces, embodying Italian craftsmanship and lifestyle.

COSMIC is fully managing the TikTok channel of Harmont & Blaine since June 2024.

Solution

For Harmont & Blaine, we:

• managed and scouted TikTok creators to showcase the Mediterranean outfits of the brand
• proposed creative ideas and format to tell about the new incoming collections
• managed the adv campaign to boost the new video content