John Richmond

Objective

John Richmond is a renowned British fashion designer whose eponymous brand blends rock ‘n’ roll influences with classic sartorial elements. Known for its edgy, distinctive style, the brand appeals to those who favor a mix of street-chic and haute couture. With a strong presence in the luxury fashion market, John Richmond’s designs are celebrated for their unique prints, intricate detailing, and contemporary appeal.

John Richmond embarked on a journey with the COSMIC team to raise awareness about the new PopUp Store in Rome.

Solution

For John Richmond, we:

• scouted and managed Italian content creators to talk about the opening of the PopUp Store in Rome
• proposed creative ideas and formats to showcase its iconic piece of clothing available during the opening